Janet Peischel’s The Internet Marketer: A Good Time to Write Grants and Win Prizes | Business

Janet Peischel

I work with several nonprofits and have been busy writing grants. Fortunately, these grants have also won awards. It’s not that I’m so brilliant; rather, it is about identifying a project and meeting the requirements of the application process.

Peeling back the layers of the grant application process opens up a whole new world of money waiting to be claimed. There are government grants, state grants, and foundation grants. There are grants for private companies and grants for small businesses.

Grants all require a project and can favor specific groups, such as underserved or Native American communities.

Nonprofits may not be taking advantage of potential grants

Finding suitable grants for your organization can be time consuming.

Once you’ve logged into the federal and state grant databases, you can filter the information by a number of criteria, including funding body, keywords, and more. Some of these databases are free; for others, there are subscription fees.

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It’s a good time to look for grants

Our county’s 250th anniversary is in 2026, but the National Endowment for the Humanities is kicking off the celebration with its “A More Perfect Union” initiative, encouraging projects that explore and tell the stories of our quest for a more just, inclusive society. and sustainable society.

There is a long list of grants that support this initiative. In true “teach a man to fish and he can feed himself life” style, these grants tend to take a pragmatic approach. If you need to restore ancient manuscripts for your museum, for example, you will not be able to request money for their restoration.

You can, however, ask for money to hire scholars/consultants who will teach you and your team how to restore these old documents themselves.

Grants tend to favor projects that have a clear beginning and end. Or those who develop new community relationships or reach new demographics. They tend to like projects that target young people or minorities.

Janet Peischel explains how this AmCan business grew 15% using the website, video and reviews.

The more money at stake, the more complex the bidding process

Unsurprisingly, if the size of the scholarship is larger, the application process becomes much more complicated.

There are video pitch sessions and preliminary paper submissions to make sure you’re on the right track. It is necessary to involve your team in this process.

The key to winning grants is to follow the grant requirements

Grant development often includes strict formatting rules. Sometimes the grant is entirely online so the word or character count can be controlled.

This can be difficult when coordinating information with a team.

Build a business case for your project to receive funding

Above all, it’s important to remember that writing grants comes down to sales. You build a business case to explain why you should receive the money. It’s up to you to tell a compelling story about how your organization will use this money to revamp processes or improve your organization.

If you’re wondering about grant opportunities for your organization, let’s schedule a call to discuss them. Contact Peischel at 510-292-1843, [email protected], top-mindmarketing.com

Contact Janet at 510-292-1843 or [email protected]

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